Full Schedule with Education Sessions
 13 hours
Monday, July 11, 2016
3:00-6:00 p.m. Exhibitors Arrive for Setup
4:00-6:00 p.m. Conference Registration
6:00-9:00 p.m. Hospitality Night at River Spirit Casino
Sponsored by River Spirit Casino
Tuesday, July 12, 2016
8:00-8:45 a.m. Registration and Continental Breakfast with Exhibitors
8:45-8:55 a.m. Welcome
8:55-10:30 a.m. Opening Session
Emerging Trends in Volunteer Engagement
Speaker: Lowell Aplebaum
 Volunteers are the lifeblood of any association – the strategic visionaries with industry insight, the subject matter experts training the future, the unpaid work force giving back. Traditional models are no longer keeping pace with the evolving needs of our volunteers – associations need to consider new approaches to targeted volunteer segments, and the types of commitments they seek.
In this session we will explore how our volunteer management programs need to adapt to fit the needs of today’s volunteers. We will examine research and approaches to address such factors as:
- Engaging the next generation earlier
- Retaining the time, treasure, and talent of retiring leaders
- Redefining ‘volunteer’ in a world with social media
- Volunteer recognition – recognizing superstars early and often
- Sustainable volunteer incubators
10:30-11:00 a.m. Networking Break
11:00-11:50 a.m. Concurrent Sessions
Membership Trends
Speaker: Lowell Aplebaum
The need for customization by prioritized segments while still creating programs and products that are wide spread solutions. Balancing support for public, member created communities with the association role as the communal ‘home’ for the profession. A greater than ever need for volunteers when everyone has more to do and less time. Association membership in the 21st century is anything but easy. Based on research from the ASAE Foundation, content from the new edition of Membership Essentials, and examples across the field, this session will present membership trends in engagement, retention, outreach and value.
 Increase Association Membership: Leverage LinkedIn to Drive ROI
Speaker: Kari Mirabal
LinkedIn is the #1 social media platform for professionals but are you maximizing its potential or missing opportunities to build, maintain and grow Association Memberships in 2016? Kari Mirabal, The Connection Coach, and founder of JuMar Services, leads professionals to People, Opportunity and Profit. Join Mirabal as she inspires action, invites laughter and helps participants learn how to engage new (and existing) Association Members through LinkedIn to leverage the power of connection.
Session Audience Benefits
- Explore 6 ways to leverage LinkedIn to drive Association Membership
- Learn how to effectively use LinkedIn (less than 15 minutes a day)
- Discover how to leverage LinkedIn to drive membership engagement
11:50 a.m.-12:30 p.m. Lunch
12:30 p.m.-1:30 p.m. General Session
Conflict Resolutions for Dealing with Boards and Staff
Speaker: Jim Stovall
Every organization faces conflict. The way you deal with that conflict can make all the difference. In this workshop, you will learn about creative ways of dealing with conflict that encourages healthy discussion and productive dialogue. Association executives often find themselves in the middle of competing agendas and difficult personalities. Taking on the role of mediator requires an understanding of conflict resolution skills that honor the wisdom of those closest to the problem instead of imposing a solution on people. In this workshop, you will see a demonstration of how mediation can be used even in the midst of highly emotional and difficult situations.
1:30-1:45 p.m. Networking Break
1:45-2:45 p.m. General Session
The Eight Essentials of Working with News Media
Speaker: Mark Thomas
Learn how to be more effective when working with news media, including writing tips, how to submit photographs and use technology to communicate with reporters and editors. Plus bonus coverage of a few stories and headlines that made news for the wrong reasons.
2:45-3:00 p.m. Networking Break - Sponsored by the Tulsa Marriott Southern Hills
3:00-4:00 p.m. Concurrent Sessions
Inside the Small Association Leaders Tool Box
Panel Speakers: Jim Sullins, CAE, Danna Fowble, IOM, and Kris Sanders
As a small association leader, you face the same problems as your larger counterparts. You may have to be more creative with your selection of resources to solve your problems. Join our panelists as they dive into their tool box for tips to make small budgets stretch and most importantly bring more value to their members.
Obtaining Association Business Part II (continued from last year's presentation!)
Speakers: Michael Farr, CASE, and Marke Burroughs
Back by popular demand, Michael Farr,CASE and Marke Burroughs, share their experiences working with the association market and how to showcase your property to bring value to association meetings/events.
4:00-4:15 p.m. Networking Break
4:15-5:00 p.m. General Session
Extinguishing Workplace Violence
Speaker: Chad Goodner
In most workplace violence incidents there were numerous warning signs yet no one recognized or took action before an event took place. In this session Chad Goodner will lead participants through ways to identify the various types of workplace violence and warning signs to predict it in the workplace.
6:30-9:00 p.m. Hospitality Night at The Oklahoma Aquarium
Sponsored by the Tulsa CVB, Hyatt Regency Tulsa Hotel, and the Hard Rock Hotel Tulsa
Wednesday, July 13, 2016
8:00-9:00 a.m. Registration and Breakfast
8:00-9:00 a.m. Breakfast for CAE's Only
8:00-9:00 a.m. Strategic Partners Breakfast/Meeting
9:00-10:15 a.m. General Session, Sponsored by VisitNorman
Communications as a Business Asset
Speaker: Melynn Sight
 Your biggest competition is not another association, another resort or different meeting venue. Most communicators greatly underestimate the degree to which communications clutter and overload prevent them from reaching their target audience. Instead of “more e-mails is better” approach, learn how to use your communications as a real business asset that compels your audience to pay attention and then take action. If you don’t have access to a dedicated, specialized, experiences communications department, you need a roadmap that you can plot out once, and then use as a compass to be efficient and proactive about your communications! Set new rules. Use key messages to your advantage. Unify your staff with a plan. Then organize and deploy communications that are meaningful to your customers.
10:15-10:45 a.m. Networking Break
10:45 a.m.-noon Concurrent Sessions
Eight Steps on the Path to Get More Members to Your Events
Speaker: Melynn Sight
Think about your upcoming event like an uninvolved, unengaged member: What compelling reason makes this meeting a must-be-there? Learn Eight Ways to convey your “so what?”. Results begin with uncovering and planning clear and relevant messages that change the way your customers think about, consider and respond to your meeting notice. If you’re good at it, come to this session to verify your approach. If you’re looking to get better, come here to learn. Start planning for bigger events, a more loyal membership, and members who believe they are better with you than without you.
Leveraging New Techniques to Hire Your Next Superstar
Speaker: Lydia Benham
noon-12:45 p.m. Lunch
12:45-1:15 p.m. Award Ceremony/Business Meeting
1:15-1:30 p.m. Break with Exhibitors (Council B&C)
1:30-2:30 p.m. General Session
Seven Levels of Influence
Speaker: Jerrod Murr
 Leadership is influence. If we are going to grow in our leadership, we must become greater influencers. This session covers seven major areas of life to increase our personal efficiency and productivity. From taking personal responsibility for our current position to leaving a lasting legacy, this session is both pragmatic and motivational.
2:30-2:45 p.m. Networking Break
2:45-3:45 p.m. Concurrent Sessions
Five Rules of Lobbying
Speaker: Pat Hall
 The trials and tribulations of working 36 years in the lobbying business.
The Illusion of Control (Work Life Balance)
Speaker: Jerrod Murr
Finding the balance between work and everyday life is difficult at best. In this session we will discuss how the illusion of control can paralyze our emotions and cause dysfunction in every area of life.
3:45 p.m. Conference Adjourns
3:45-4:45 p.m. Board of Directors Transition Meeting
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